Offline Businesses: Email Marketing To Your Customers

As an offline business you should seriously consider email marketing as one of the key foundations for your marketing campaign. Many business owners are wary of using email

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Offline Businesses: Marketing Your Business Online

Marketing your business online will give your company a competitive edge and wider access to your target audience – without spending a ton of ineffective advertising dollars. Today,

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Things To Consider When Creating Your Online Presence

Creating your online presence is important in todays world of Internet connectivity.  Web presence, or online presence, is a broad term that includes websites, networking sites and other

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Copywriting And Your Business Perception

Great post on the Copybunny site… Would you ACTUALLY buy this product??? CB certainly likes to ‘tell it as it is’ and her copywriting advice is excellent –

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Bright, Shiny Things – Business Benefit or Business Distraction?

The other day I read Joel Comms blog post the other day – Here Come the Mobile Marketing Experts and I was struck by how often we, as

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Creating A Successful Coaching Business

When you first pictured starting a coaching program you probably thought it would be easy and you would quickly create an income however, it is highly like that

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WordPress For Blackberry

While scrolling the new Blackberry apps today I found this neat little application called WordPress For Blackberry. I installed it out of curiosity – and I think it’s

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Increasing your business using Appreciation Marketing and Promotion Gifts

Everyone likes to feel valued – our customers even more so.  As a business owner (online or offline), do you let your customers know how much you appreciate

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What Kind Of Content Is On Your Blog?

If I’ve said it once, I’ve said it a million times – Content is King.  If content is king, are you constantly adding new content to your blog? 

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Are There Differences between Marketing and Advertising?

Many business people often confuse advertising with marketing – however, advertising is only a small part of the activity called Marketing. Marketing encompasses the complete conceptualization of a

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