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Offline Businesses: Marketing Your Business Online

March 24, 2010 by Charly Leetham 1 Comment

Marketing your business online will give your company a competitive edge and wider access to your target audience – without spending a ton of ineffective advertising dollars. Today, most people will search the Internet first, even when they want to find a nearby shop or restaurant – so it’s important that local businesses increase their […]

Filed Under: Business Coaching, Marketing, Shoestring Marketing, Website Design & Development Tagged With: marketing your business online, marketing your offline business on the Internet, online marketing

Creating A Successful Coaching Business

March 2, 2010 by Charly Leetham 29 Comments

When you first pictured starting a coaching program you probably thought it would be easy and you would quickly create an income however, it is highly like that you have discovered very quickly that coaching is a business and needs to be treated like a business.  Just like any business, a coaching business is not […]

Filed Under: Business, Business Coaching, Shoestring Marketing Tagged With: finding clients for your coaching business, installing, marketing your coaching business, requirements, successful

Facebook FanPage: Adding An OptIn Box To Your

February 28, 2010 by Charly Leetham 2 Comments

This week I was asked by a friend about how to add an optin page to your Facebook Fanpage.  As I had just finished setting up my own fanpage, I recorded a quick video on how to I added my own Opt In Form. Please connect with me on my Facebook Fanpage as well and […]

Filed Under: Podcast, Shoestring Marketing, Social Networking, Video Tagged With: adding an optin box, facebook fanpage, Social Networking

Are There Differences between Marketing and Advertising?

February 16, 2010 by Charly Leetham Leave a Comment

Many business people often confuse advertising with marketing – however, advertising is only a small part of the activity called Marketing. Marketing encompasses the complete conceptualization of a product or service right from the research, the design, creation and refinement of the product, advertising, sales and delivery.  Each of these phases operate independantly, but collectively, […]

Filed Under: Business, Business Coaching, Shoestring Marketing, Uncategorized

Shoestring Marketing: Effective Press Releases

July 22, 2009 by Charly Leetham Leave a Comment

On my Blog Talk Radio show today, I had the absolute privilege of speaking with Shannon Cherry, the power publicis.  I invited Shannon to be a guest, as Connie and I have spent the last few weeks discussing promoting your offline business online – and one thing that had come up was how cost effective […]

Filed Under: Shoestring Marketing Tagged With: free press releases, marketing on a shoe string budget, press releases, Shannon Cherry

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