Without a doubt, using images on your website is a good thing. There are people who just want text, facts and figures but then there are people like myself, who enjoy the visual representation of things. Using an image can enhance the user experience of your content and should be used. However, accordingly to Google, images […]
Mailchimp Makes Automation Tools Available To All
Mailchimp has made their automation tools available to all Mailchimp users. This is a fantastic step for businesses that are still using the Free Mailchimp service. You can read the Mailchimp announcement here. Why is automation important? I think the ‘backstory’ for the announcement says a lot: At MailChimp, our mission has always been to help […]
Will Your Site Be Marked As Insecure?
Back in October 2016, Google announced that Chrome 56 would mark non-secure pages containing password and credit card input fields as Not Secure in the URL bar. This is a good thing – it means that pages where sensitive information is shared – usernames, passwords, credit card details that aren’t using an end to end encryption […]
Gamify Your Membership Site
In doing some work for a new website recently, I was asked about a way to award points for interacting with the site. My client had looked at the MyCred WordPress Plugin and, I have to say, it’s pretty damn good.
Unsolicited Commercial Email And Your Business Obligations
With Canada introducing their new anti spam law (CASL), I thought it would be worthwhile reviewing what a business needs to be aware of when using Email Marketing. Spam Spam, whilst it is a lunch meat, tends to be used as a catch all phrase that means unwanted or junk email or messages that are unwanted (think […]
Images: Can I Use This Image
Images are an integral and very important part of any website. Images help set the look and feel of the site; as well as being a great way to deliver information to your readers. One of the questions I’m often asked is “can I use this image?” The answer is quite simple – you can […]
SEO and Video: Does it work?
SEO and Video – how many times have you heard that using Video is great for your Search Engine Optimisation? For a while that was all I heard! I was asked an interesting question by one of my clients today and I thought I would share my answer – it was a good question. [quote]We […]
Good Service Provision: 3 Tips for Service Providers
Good Service Provision (or dare I say excellent service provision) is as much based on delivering good service as it is on choosing the right client. Today I’m going to address some of the less discussed, but equally practical tips that a service provider should consider when delivering work. I’m not going to address the […]
Blogging – SEO and your Business
Anyone who asks me how to raise the position of their website in the Search Engines will tell you that I will always say “You need to be blogging”. Yes, there are other things that need to be done, but the quickest thing a Business Owner can do to start improving their Search Engine rankings […]