Providing phenomenal value to your ‘suspects’ and ‘prospects’ is vital if you want to convert them to a paying client. Being stingy with your information, or treating a consulting appointment as a ‘sales pitch’ is not likely to win you business.
This doesn’t mean you should give away all of your ‘stuff’, but it does mean that you – as the Business Owner – should be prepared to literally “put your your money where your mouth is”.
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Take Away Points:
Where can you get more help? In our discussion, Lenore suggests these three avenue’s as great places to start:
- Networking – not only is this a great source of referral business, and gets you outside of your own environment;
- Ask for a referral to a service provider from other businesses. Then test them out, interview them and see how you connect with them.
- Ignite Your Business Mojo – has great information about getting started in many aspects of your business.
Want to know more about Lenore? Visit her websites:
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