Google: Caffeine Anyone? The Latest Search Algorithm Updates

Posted on 06. Nov, 2011 by Charly Leetham.

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Search results, like warm cookies right out of the oven or cool refreshing fruit on a hot summer’s day, are best when they’re fresh. That’s the first sentence from the Google blog post about its Caffeine Web Indexing System…. and it’s incredibly apt! Just last week, one of my colleagues and I were discussing the [...]

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Google Panda and Your Search Engine Rankings

Posted on 10. May, 2011 by Charly Leetham.

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It has been a long held belief of mine that if you want your site to rank well and consistently in the search engines, then you need to be providing good quality information (content) to your visitors and a great user experience. I’m also an advocate of using articles on other sites as part of [...]

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2 Ways To Create Fresh Content For Your Website

Posted on 10. Jan, 2011 by Charly Leetham.

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If you want your website to rank well in the Search Engines, the thing to remember is that content is king and Google likes fresh content, but it also looks for depth of content… How often do you add new content to site? Do you have a schedule for producing new content? If not, it’s [...]

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Compelling Reasons Why Offline Business Should Create An Online Presence

Posted on 17. Mar, 2010 by Charly Leetham.

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It doesn’t really matter what type of business you’re involved in these days – it could be selling goods or services, or a combination of both, you are missing opportunities if you don’t have an online presence. It is essential for an offline business to create, maintain and continually update its online presence in today’s [...]

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Search Engine Optimization For Small Business

Posted on 03. Dec, 2009 by Charly Leetham.

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I work with a lot of small businesses and help them take their business online. The one thing that all businesses are concerned about, is getting traffic to their site – preferably targetted traffic, that is visitors that are interested in what my client is selling and will, eventually, make a purchase. There is a [...]

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Great Resources To Help With Your Online Business

Posted on 25. Nov, 2009 by Charly Leetham.

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I’m sometimes asked how I learned what I have about creating my business online. I have to say a lot of it has been trial and error – simply reading what ‘s around and trying it up, seeing what doesn’t work and what does! However, there have been a few places that have really helped [...]

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Search Engine Marketing & Pay Per Click…

Posted on 31. Jul, 2009 by Charly Leetham.

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Another great marketing show on the Stretch Your Mind And Body blog talk radio show this week! This week, Connie and I spoke with Don Christie about Search Engine Marketing (SEM) or Pay Per Click (PPC) advertising and how you can use them with SEO. Don uses SEM for his own affiliate marketing campaigns and [...]