Comments on: How Do The FTC Guidelines For Social Media Marketing Apply to Aussies http://askcharlyleetham.com/services/business-coaching/how-do-the-ftc-guidelines-for-social-media-marketing-apply-to-aussies/login Online Business Implementation Expert - Helping Businesses Harness The Internet As A Channel To Market Sat, 28 Jan 2012 23:25:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Charly Leetham http://askcharlyleetham.com/services/business-coaching/how-do-the-ftc-guidelines-for-social-media-marketing-apply-to-aussies/login/comment-page-1#comment-3009 Charly Leetham Sat, 02 Jan 2010 10:02:43 +0000 http://askcharlyleetham.com/blog/?p=755#comment-3009 Hi Wendy, Thanks for the thoughts - it's interesting seeing the impact of the ruling out in the Internet world. From the Australian perspective, all consumers are able to report breaches of the Trade Practices Act through their local Fair Trading Department (local government) or through the ACCC directly. I'm sure the FTC is watching for certain things and will investigate other sites as they are made aware of the issue. They most certainly won't get all of the breaches, but they are levying hefty fines etc which will serve to 'frighten' others into compliance. I'm not sure about the Guru's giving away their products. One that I know of is giving away a product that has been on the market for several years - I'm assuming that it's time for that product to evolve and the 'guru' is capitalizing on the last wave of the product sales. Cheers, Charly Hi Wendy,

Thanks for the thoughts – it’s interesting seeing the impact of the ruling out in the Internet world.

From the Australian perspective, all consumers are able to report breaches of the Trade Practices Act through their local Fair Trading Department (local government) or through the ACCC directly.

I’m sure the FTC is watching for certain things and will investigate other sites as they are made aware of the issue.

They most certainly won’t get all of the breaches, but they are levying hefty fines etc which will serve to ‘frighten’ others into compliance.

I’m not sure about the Guru’s giving away their products. One that I know of is giving away a product that has been on the market for several years – I’m assuming that it’s time for that product to evolve and the ‘guru’ is capitalizing on the last wave of the product sales.

Cheers,
Charly

]]> By: Wendy Owen http://askcharlyleetham.com/services/business-coaching/how-do-the-ftc-guidelines-for-social-media-marketing-apply-to-aussies/login/comment-page-1#comment-2999 Wendy Owen Fri, 01 Jan 2010 04:29:49 +0000 http://askcharlyleetham.com/blog/?p=755#comment-2999 Hi Charly It is interesting to note how many Gurus are now giving away their products, perhaps because of the FTC ruling? I think the ruling is a great idea, but maybe a little hard to police? Thanks for the article Wendy Hi Charly

It is interesting to note how many Gurus are now giving away their products, perhaps because of the FTC ruling?

I think the ruling is a great idea, but maybe a little hard to police?

Thanks for the article
Wendy

]]> By: Wendy Owen http://askcharlyleetham.com/services/business-coaching/how-do-the-ftc-guidelines-for-social-media-marketing-apply-to-aussies/login/comment-page-1#comment-6354 Wendy Owen Fri, 01 Jan 2010 04:29:00 +0000 http://askcharlyleetham.com/blog/?p=755#comment-6354 Hi Charly It is interesting to note how many Gurus are now giving away their products, perhaps because of the FTC ruling? I think the ruling is a great idea, but maybe a little hard to police? Thanks for the article Wendy Hi Charly

It is interesting to note how many Gurus are now giving away their products, perhaps because of the FTC ruling?

I think the ruling is a great idea, but maybe a little hard to police?

Thanks for the article
Wendy

]]> By: Charly Leetham http://askcharlyleetham.com/services/business-coaching/how-do-the-ftc-guidelines-for-social-media-marketing-apply-to-aussies/login/comment-page-1#comment-2633 Charly Leetham Sat, 05 Dec 2009 08:37:59 +0000 http://askcharlyleetham.com/blog/?p=755#comment-2633 Hi Georgina, Thanks for the comments. Glad I could help out. Hi Georgina,

Thanks for the comments. Glad I could help out.

]]> By: Georgina http://askcharlyleetham.com/services/business-coaching/how-do-the-ftc-guidelines-for-social-media-marketing-apply-to-aussies/login/comment-page-1#comment-2626 Georgina Fri, 04 Dec 2009 16:31:35 +0000 http://askcharlyleetham.com/blog/?p=755#comment-2626 Great article. Smart, intelligent, reliable. I find the new FTC rules also great. After 13 months on the net, I have to admit that I purchased a lot of hype. It's not only a money question. After a while, a piece of your self-esteem is lost as well. You are angry with yourself making the same mistake again: believing in good written sales letters. It's time for a new internet marketing culture. Great article. Smart, intelligent, reliable. I find the new FTC rules also great. After 13 months on the net, I have to admit that I purchased a lot of hype. It’s not only a money question. After a while, a piece of your self-esteem is lost as well. You are angry with yourself making the same mistake again: believing in good written sales letters. It’s time for a new internet marketing culture.

]]> By: Georgina http://askcharlyleetham.com/services/business-coaching/how-do-the-ftc-guidelines-for-social-media-marketing-apply-to-aussies/login/comment-page-1#comment-6353 Georgina Fri, 04 Dec 2009 16:31:00 +0000 http://askcharlyleetham.com/blog/?p=755#comment-6353 Great article. Smart, intelligent, reliable. I find the new FTC rules also great. After 13 months on the net, I have to admit that I purchased a lot of hype. It's not only a money question. After a while, a piece of your self-esteem is lost as well. You are angry with yourself making the same mistake again: believing in good written sales letters. It's time for a new internet marketing culture. Great article. Smart, intelligent, reliable. I find the new FTC rules also great. After 13 months on the net, I have to admit that I purchased a lot of hype. It’s not only a money question. After a while, a piece of your self-esteem is lost as well. You are angry with yourself making the same mistake again: believing in good written sales letters. It’s time for a new internet marketing culture.

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