Business Coaching | Ask Charly Leetham

Creating A Successful Coaching Business

Posted on 02. Mar, 2010 by Charly Leetham.

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When you first pictured starting a coaching program you probably thought it would be easy and you would quickly create an income however, it is highly like that you have discovered very quickly that coaching is a business and needs to be treated like a business. Just like any business, a coaching business is not [...]

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Wordpress For Blackberry

Posted on 27. Feb, 2010 by Charly Leetham.

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While scrolling the new Blackberry apps today I found this neat little application called Wordpress For Blackberry. I installed it out of curiosity – and I think it’s cool!!!
This application allows you to post content created on your Blackberry to your Wordpress blog – and that’s a selfhosted or .com Wordpress blog.
Whilst I can’t [...]

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Increasing your business using Appreciation Marketing and Promotion Gifts

Posted on 22. Feb, 2010 by Charly Leetham.

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Everyone likes to feel valued – our customers even more so. As a business owner (online or offline), do you let your customers know how much you appreciate them doing business with you?
There are a number of ways we can show our appreciation to our customers – starting with that simple follow up email that [...]

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What Kind Of Content Is On Your Blog?

Posted on 19. Feb, 2010 by Charly Leetham.

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If I’ve said it once, I’ve said it a million times – Content is King. If content is king, are you constantly adding new content to your blog? If not, maybe it’s because you don’t have a plan to follow and you’re bored doing the same old thing (I know I get to that point [...]

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Are There Differences between Marketing and Advertising?

Posted on 16. Feb, 2010 by Charly Leetham.

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Many business people often confuse advertising with marketing – however, advertising is only a small part of the activity called Marketing. Marketing encompasses the complete conceptualization of a product or service right from the research, the design, creation and refinement of the product, advertising, sales and delivery. Each of these phases operate independantly, but collectively, [...]

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9 Ways To Be Your Own Launch Manager…

Posted on 11. Feb, 2010 by Charly Leetham.

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Launching a new product in any market (online or offline) can be daunting process and launching a new product online, can be even more daunting for a newcomer.
However, if you apply the following tips, you will find that it is not impossible to do and will set you well on the way to success.
1. Create [...]

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How Do The FTC Guidelines For Social Media Marketing Apply to Aussies

Posted on 01. Dec, 2009 by Charly Leetham.

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I’m getting a lot of questions from my Australian (and non US) readers about the new FTC Guidelines and how they apply to us.
Each of us are on a number of mailing lists and there is an awful lot of hype coming through – about how you will be fined if don’t meet the new [...]

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Do You Plan Strategically?

Posted on 21. Nov, 2009 by Charly Leetham.

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Given we are in November, I thought it a great time to look at what planning we, as business people, will be undertaking over the next month or so to get ready for 2010.
Are you going to do any planning? Do you take time out from your ‘day to day’ tasks to review your business [...]

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Are Your Suffering From Analysis Paralysis?

Posted on 11. Nov, 2009 by Charly Leetham.

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Are you experiencing Analysis Paralysis or avoidance issues in your business? This is something that I have seen with many businesses – you can get so involved with analyzing everything, that you forget you are in business to achieve something – like making money and helping your clients.
Of course, you could just be avoiding doing [...]

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Sales: Tips for Cold Calling

Posted on 17. Sep, 2009 by Charly Leetham.

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I was recently asked by a reader of my newsletter about what they should consider when Cold Calling on businesses. I thought I would share my answer here.
The one thing that I would like you to consider, is that when you Cold Call – whilst your goal is to create life-long customers, the purpose of [...]